The ALPHA Framework and related marks 
are the intellectual property of YKIWYSI Limited. 
© YKIWYSI Limited 2024.
All rights reserved.
 

Please do: use The ALPHA Framework in your own life and to support others. Credit TheMensCoach.co.uk as the owner when sharing the framework so others know where to find out more.

 

You must not: use The ALPHA Framework for commercial gain unless you have written permission to do so. Doing so is likely to be a breach of copyright and/or intellectual property law. 

Please note that this edition is designed for training delivered to UK audiences. Content and page numbers may vary in editions tailored for other regions.